3D

COTY Inc.
Diverse CGIs
Packshots

Coty Bruno Banani
Services:
  • # Packaging Design
  • # VFX / CGI / 3D Animation

VUCX created computer-generated product images for globally marketed fragrance licenses such as Lacoste, ESCADA, James Bond and Bruno Banani. The images were used in online shops, digital and print campaigns.

Our client and the marketer of these fragrance licenses is perfume and beauty product manufacturer COTY, who took over licensing for a number of beauty products from Procter & Gamble.

VUCX was responsible for all aspects of 3-D production including modeling, shading, lighting, compositing and color management for digital and print applications.

Bruno Banani Gel Bruno Banani Perfume Bruno Banani Deo
Bruno Banani Gel Bruno Banani Gel Perfume Bruno Banani Deo

In this video, the 3D-generated flacon was staged and animated in a 360° view.

mexx black CGI
mexx fresh splash CGI
Coty CGI ScentToGo 1
Coty CGI ScentToGo 2
Coty CGI ScentToGo 3
Coty CGI ScentToGo 4
Coty CGI ScentToGo 5
Coty CGI ScentToGo 6

Print and social media assets for the Lacoste brand

Coty
Coty
COTY

About the Customer: COTY is a New York based, world-leading perfume and cosmetics company that produces cosmetics, skin care, fragrance, hair color and styling products. Coty Inc.'s fragrances include Adidas, Beyoncé, Calvin Klein, Chloé, David Beckham, Playboy and Jil Sander perfumes.